Jim Beattie
CTO · Build and delivery
CTO and technology leader with three exits behind him: Just Eat (IPO), Time Out (IPO) and @Leisure (sold to OYO).
Jim on LinkedInWe build AI for businesses
We build AI that saves you time and money.
Custom AI software, automation and tools, built for how your business actually works. You own what we build, with no lock-in.
Built by a CTO with three exits: Just Eat, Time Out and @Leisure.
Trusted by
- Transreport
- New Wave Financial Services
- Collingwood
- Trust Solutions
- Enter Engineering
Teams who'd rather focus on their core business than chase every new AI tool.
The old way vs the new way
What's the cost of doing things manually
Pick the kind of work your team still does manually, then put in your numbers.
£0
spent this year doing it manually
AI could hand back about £25,600 a year.
Book an Impact Call
Book a free Impact Call and we'll run the ROI on automating tasks in your business.
What we do
Four ways we put AI to work.
- 01 Custom AI builds Bespoke tools trained on your data and your workflow. Built to fit how you actually operate, not a generic template.
- 02 AI automation We map the repetitive work draining your team and hand it to AI systems that run it reliably, day after day.
- 03 AI strategy and consulting Where AI earns its keep in your business, and where it doesn't. A clear plan before a line of code gets written.
- 04 AI for sales and lead generation Systems that find, qualify and follow up with the right prospects, so your pipeline fills without the manual chasing.
How we work
ROI in weeks.
01
Map
We find where AI saves you the most time and money.
02
Build
Custom AI systems and automation, shipped in two-week sprints.
03
Impact
Working tools in your business, saving time and cutting costs.
Results
Example projects we've delivered.
- 4×Engineering output, at 50% lower cost and a multi-million pound EBITDA lift.
- 3×Revenue growth from AI built end to end: lead gen, scoring, outreach, appointment setting.
- 5×Growth in two years from AI-driven pricing on a lower cost base.
- £700KSwing from a £500K loss to a £200K profit. 3 people, 3 weeks, not £1M and a year.
Straight answers
The questions you're asking, answered straight.
We've tried AI before and nothing stuck. Why would this be different?
Because we start with your week, not the technology. Every engagement begins with a paid mapping phase inside how your team works, so what we build gets used, not shelved.
What does it cost?
A paid mapping phase first, so you get a plan before a line of code. Builds are quoted per project and shipped in two-week sprints, with optional monthly support once it's live.
Will I get locked in?
No. You co-own what we build, you can see inside it, it complements the tools you already pay for, and it's still yours if we part ways.
Is my data safe?
It stays in your systems, handled to UK GDPR standard. Nothing is sold on, nothing trains anything outside your business, and you can switch any part off.
Is this just another salesman?
You deal with the two founders who do the work, not a sales team. Jim, our CTO, has 25 years in tech and three exits: Just Eat, Time Out and @Leisure.
The team
Who you work with.
Tristan Rushworth
Strategy and Client Partner
A multiple business owner and investor. Works with clients to scope the strategy.
Tristan on LinkedInSee what AI can do
AI should accelerate your growth, not become a distraction.
That's the whole idea, and Market Mapper is a free taste of it.
The Market Mapper
A free tool that builds you a full list of the key decision-makers in your market, with their contact details. It's launching soon.
The one thing to do next
Let's have a chat.
What to expect
- It's free, with no obligation. No pitch deck, no follow-up you didn't ask for.
- Honest arithmetic on a real job in your business, not a generic demo.
- You deal with the founders who scope and build the work.